FACEBOOK ADVERTISING SERVICE
You know your zone of genius and you want a Facebook Ads Manager who knows theirs …. and will get the results you deserve.
You don’t want a big fancy Facebook advertising agency - you want to work with a Partner who will get to the heart of your business and will run Facebook Ads campaigns the way you want to do them … not an icky sales funnel that’s just not ‘you’
facebook ads Set Up & Management Service
This includes:
1hr Zoom Kick off Strategy Meeting
Pixel Set Up/Health Check & Tracking (a Ninja piece of code which will track all website visitors when also logged into Facebook)
Audit of advertising campaigns to date
Audience research
Audience building
Competitor Benchmarking
Campaign Plan
Then I manage your ad campaign so you can focus on what you do best - running your business!
We’ll have a weekly check in call to make any tweaks and I produce a monthly report …. And most importantly I treat your budget as if it were my own.
This includes:
Campaign Set Up
Advert creation including copywriting (you supply images/videos)
Daily management - including changes to creatives , adding audiences, tweaking objectives
Weekly 15 minute check in call
Email access Monday - Thursday 9am - 3pm
End of campaign written report with recommendations for following campaign
*A full quote will be given dependent on revenue target and ad spend (I can advise on this if you need a hand!)
I work best (and see the best results!) when we can work together for a longer period.
Testing takes time especially if you’re after a full-funnel - we need to work out which audiences are best for you - and which creative converts them!
Working together in partnership over an extended period enables me to not only run your launch but other campaigns alongside like audience building funnels (dependent on budget)
I can advise you on your sales page, email sequence and lead magnet so you get the most from your ad spend.
Book a call for a full quote
Minimum 6 month contract
I work with a limited number of clients a month so please contact me at least 1 month prior to kicking off if possible
💥 RESULT: Increased citizens advice bureau’S contacts by 54% through national facebook ad campaign 💥
“We decided to work with Mrs Social on this campaign instead of a traditional agency so we could have someone more hands on to run the campaign. Vanessa’s expertise in paid Facebook and Instagram helped us to drive increased demand to the service and take everything we learnt on board for future campaigns. Vanessa’s communication and reporting was excellent and we’d definitely look to work with her again in the future. ”
💥 RESULT: Return on ad spend of 6:1 from ad campaign to drive quality Challenge sign ups 💥
“I wanted to work with Vanessa because I loved her style and how she talked about FB ads on stories. Whilst I’ve trained in ads I wanted someone far more knowledgeable and confident in them than me to take the reigns.
Vanessa was straight to the point when we started and helped shape my FB ads campaign from the get go. She set up, monitored and advised on the main throughout the process which was so helpful to me - especially since I was away for a lot of that time.
We ended up with an excellent number of people in the challenge I was running, an incredibly active challenge for those 5 days and excellent conversion into my paid course. The key to this was the quality of people who came into my challenge from the ads - they were really all my people which was beautiful to witness and work with, and further supported my trust in using a great Ads person who really gets you and your message.
Vanessa is excellent and I would recommend her highly!
”
“Vanessa is an absolute pleasure to work with and really knows her stuff when it comes to social strategy and ad management. Not only did she help me reach the audience I wanted to, she took the time to get to know my business vision and didn’t mind answering all my questions, of which I had many! It’s such a relief when you can hand your business over to someone who is professional, prompt and also lovely. I’d definitely work with her again!”
💥 RESULT: ROAS of 2:1 on brand new single and regular donation fundraising campaign 💥
“Vanessa has really helped us to improve and strategise our approach to Facebook advertising, proved by the recent success of our Christmas Appeal.
Given the unprecedented challenges that 2020 presented, it was more important than ever to spend our budget wisely and maximise our ROI.
Under Vanessa’s management, our campaign produced a ROAS of 2:1, despite a saturated advertising space during one of the most vital months in the fundraising calendar.
We are looking forward to working with Vanessa to further build our 2021 strategy, using all the invaluable learnings from this campaign as a basis.”
‘she has taken my business to the next level’
‘i have made my return on ad spend 5,6,7 times with vanessa’
‘Vanessa is a true professional - she was able to tweak and refine the campaign to get some great sign ups’
💥 result: 3:1 on a new evergreen funnel 💥
Faq’s
How much do I need to spend on Facebook Ads Campaigns?
You’ll need to invest at least £1000 / campaign for a full sales funnel
Do you work on a retainer?
I have clients who I have worked with for a whole year and others I work with for their launches throughout the year
But I work best (and see the best results!) when we can work together for a longer period. Testing takes time especially if you’re after a full-funnel - we need to work out which audiences are best for you - and which creative converts them!
Can you guarantee me results?
No - but I will use all my learnings and experience from similar Facebook Ads campaigns and similar clients to predict results.
What I can guarantee is I will work my hardest with you, I will treat your budget as it if were my very own and I will keep you informed every single step of the way.
The beauty of Facebook Ads is that … if they really aren’t working, we turn them off and try something new!
Plus - it’s not good for me or you if you’re not getting the results you want!
When do I need to start my ads for a Launch?
As early as possible to start building and warming up your audiences
Who else have you worked with?
You can check out my testimonials from happy clients here and on Instagram
In the last 12 months I’ve worked on campaigns for The Citizen’s Advice Bureau, Emily Hodge (Business Coach), Catherine Erdley (Retail Coach), Saskia Crawley (Copywriter), The Rainbow Trust (Children’s Charity)
The biggest ROI for one client was 12:1 !
I’ve managed budgets from £1000 - £8500 / month, selling programs from £249 for a course through to £2500 for a programme
What’s my background?
You can find out more about me here.
I’ve been in social media marketing for 5 years and before that I worked as a Marketing Manager in the Third Sector.